About Hubbard Decision Research

Hubbard Decision Research (HDR) was founded by Douglas W. Hubbard, the creator of Applied Information Economics (AIE). HDR applies quantitative analysis methods to the most difficult measurements and challenging decisions across many industries and professions.

Hubbard Decision Research has developed quantitative analysis solutions to Information Technology investments, military logistics, entertainment media, major policy decisions, and business operations. Customers range from small businesses to Fortune 500 companies. A range of organizations which need to measure the immeasurable and make big decisions without perfect information have been using the methods of Doug Hubbard since 1997.

The solutions Hubbard Decision Research has developed are practical as well as scientifically validated. They have been applied to problems like:

  • Business cases for investments with many uncertain and intangible benefits
  • Quantitative analysis solutions to risk analysis and risk management
  • Performance metrics that are based on objective measures and selected for measurable impacts on decisions

Hubbard Decision Research is based in Glen Ellyn, IL and has clients all over the world. HDR offers consulting, seminars, webinars, and licenses to its specialized analytical tools and research. For more information on how you can use the Applied Information Economics of Hubbard Decision Research and understand quantitative analysis application, contact us today.

HDR Staff

The staff at Hubbard Decision Research, or HDR, has a unique and strong background in not only the Applied Information Economics method, but financial analysis, consultation, research, and more. The staff at HDR combine their experiences, education, and know-how to help your organization gain answers you never knew could be determined. Contact HDR today and let our staff help you drive results through our in-depth financial analysis and educational resources on Applied Information Economics.

Douglas W. Hubbard

Douglas Hubbard is the inventor of the Applied Information Economics (AIE) method and founder of Hubbard Decision Research (HDR). He is the author of How to Measure Anything: Finding the Value of Intangibles in BusinessThe Failure of Risk Management: Why It’s Broken and How to Fix It, Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities and his latest book, How to Measure Anything in Cybersecurity Risk (Wiley, 2016). He has sold over 100,000 copies of his books in eight different languages.  Two of his books are required reading for the Society of Actuaries exam prep.  In addition to his books, Mr. Hubbard has been published in several periodicals including Nature, The IBM Journal of Research and Development, OR/MS Today, Analytics, CIO, Information Week, and Architecture Boston.

Mr. Hubbard’s career has focused on the application of AIE to solve current business issues facing today’s corporations. Mr. Hubbard has completed over 100 risk/return analyses of large, critical projects, investments and other management decisions in the last 20 years. AIE is the practical application of several fields of quantitative analysis including Bayesian analysis, Monte Carlo simulations, and many others. Mr. Hubbard’s consulting experience totals over 29 years and spans many industries including insurance, financial services, pharmaceutical, healthcare, utilities, energy, federal and state government, entertainment media, military logistics, and manufacturing. His AIE methodology, has received critical praise from The Gartner Group, The Giga Information Group, and Forrester Research. He is a popular speaker at valuation, risk, metrics and decision analysis conferences all over the world.

Jon Murphy

director of consulting operations

Jonathan Murphy is the Director of Consulting Operations for the HDR team. With graduate experience in information security and the physical sciences, Jonathan has participated in several quantitative research projects, both academically and professionally. First, in the academic fields of computational chemistry and bioinformatics, developing and implementing mathematical models to predict how nanoparticles and proteins would react to certain stimuli. Then, a long-term project in corrosion science and electrochemistry, utilizing advanced testing and neural networks to predict performance of new solutions. Most recently, Jonathan has been involved in information security for a financial services organization, researching techniques for quantitative cybersecurity risk management, such as Douglas Hubbard’s Applied Information Economics.

Jonathan holds B.S. and M.S. degrees in mathematics and a graduate certificate in information security and privacy. His coursework covered various topics in pure and applied mathematics, such as mathematical and numerical analysis, differential equations, probability theory, and stochastic calculus. He also studied algorithms and data structures, applied cryptography, and quantum information science before graduating in May of 2017. Jonathan joined HDR as an analyst on the first of October in 2017.

Matthew Millar

sr. analyst, hubbard decision research

Matthew Millar is a Sr. Quantitative Analyst at Hubbard Decision Research. Mr. Millar has used Applied Information Economics and his background in quantitative finance to assist clients across a diverse array of industries – including finance, oil & gas, commercial real estate, internet security, and pharmaceuticals; as well as in more boutique applications, such as agricultural research in the developing world and measuring the benefit of standards to the insurance industry. At HDR, he is also responsible for leading day to day operations, training, and leading client educational workshops and webinars.

Prior to joining HDR, Mr. Millar was a portfolio manager for the hedge fund Armored Wolf, managing a percentage of the funds and working directly with the CIO. Contributing both through direct returns and also through his improvements in the risk analytics system, Mr. Millar helped to build assets and analytic metrics for the hedge fund and associated mutual fund products. Mr. Millar’s work at the hedge fund was quantitatively driven, from algorithmic trading systems to building a model to track volatility and correlations among managers in the firm. Mr. Millar was commonly cited in commodity related articles for Reuters, and was a popular commentator for financialsense.com

Prior to his work in the financial field, Mr. Millar was a musician, playing cello for the Seattle Symphony and Seattle Opera. He has a Master of Science degree in Economics from the University of Oregon, where he specialized in monetary policy, econometrics, and the role of crude oil in the US economy.

andrew adams

Sr. Analyst, Hubbard Decision Research

Andrew Adams is a senior analyst at Hubbard Decision Research specializing in information science and applied statistics. He is an experienced data scientist who has previously worked with IBM and the BC Centre for Excellence in HIV/AIDS on using machine learning and personalized medicine approaches for reducing the disease burden of HIV-1 infected patients. Andrew also developed a great deal of experience working with high performance computing resources and Monte Carlo simulations with the machinery and members of the Western Canadian Research Grid. Through this work Andrew has developed a passion for handling, developing, and applying approaches to accurately model large data sets.

Andrew started his academic career at McGill University completing his Bachelor of Commerce before moving to pursue an education in a higher level of mathematics. While completing his MSc. in applied mathematics, Andrew developed an interest in combining rigorous probability and dynamical systems to model real world problems in the biomedical and health care fields. Along with the Complex Systems Modeling Group at Simon Fraser University Andrew was able to apply these skills to modeling work place efficiency in the BC criminal justice system as well as model the spread and possible interventions that could be done on Vancouver’s HIV epidemic.

After finishing his degree and internship Andrew has worked on developing Python code to automate ordering and pricing for small businesses to streamline their workload and data collection. He enjoys working with and learning from people in all academic fields as well as teaching and helping people to understand how mathematics and statistics can improve and inform many workplace decisions. Andrew is excited to join the HDR team and continue to help businesses get more out of their information.

Joey Beachum

Director of Marketing and Business Development

Joey Beachum is the Director of Marketing and Business Development for HDR. As a communications professional, Joey has worked for some of the nation’s most recognizable organizations, ranging from the United States Air Force to Hewlett-Packard and the Boy Scouts of America. Over the past 10 years, Joey has created and executed marketing, advertising, sales, and public relations strategies for client companies of all sizes and across a wide variety of industries, and brings deep knowledge of integrated marketing to the HDR team. At HDR, he is responsible for overseeing the team’s marketing and business development efforts. Joey holds B.A. and M.A. degrees in political science and served as an Air Force intelligence officer.

Haley Maul

Marketing and Business Development Intern

Haley Maul is the Marketing and Business Development Intern for HDR. She is a recent graduate from Auburn University, where she earned her B.A. in Psychology. Most of her experience is in Industrial/Organizational psychological research, with a focus in decision-making and risk-taking behaviors. Throughout a series of academic and professional roles, she gained experience in conducting detailed research, conducting data analysis, and creating informational content. She was also awarded with a fellowship to fund her research in risk perception in the workplace. Haley joined HDR in October of 2019, and is looking forward to applying her background in psychology to the marketing and business world. 

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