Big Decisions Blog
The latest news and insights from the team at Hubbard Decision ResearchTen Years of How to Measure Anything
On August 3, 2007, the first edition of How to Measure Anything was published. Since then, Doug Hubbard has written two more editions, three more books, in eight languages for a total of over 100,000 books sold. How to Measure Anything is required reading in several...
Three Critical Project Management Measurements You Probably Don’t Track
Sign up for a discount for the webinar “How to Measure Anything in Project Management” presented in person by Doug Hubbard. Just take a project management survey, and you will also get the summary report of the survey findings. See details at the end of this...
Five Data Points Can Clinch a Business Case [article]
Pop quiz: which of the following statements about decisions do you agree with: You need at least thirty data points to get a statistically significant result. One data point tells you nothing. In a business decision, the monetary value of data is more important than...
Cybersecurity and Project Management Professionals
It’s no secret we live in a world of opinions but as Deming put it, “without data you are just another person with an opinion.” In our business of decision science, we teach that, if there is a chance of being wrong, and a cost of being wrong it can be measured. Said...
Predictive Analytics: Thought Leaders
Letters after names are really, REALLY common these days. In my parents’ generation you might see M.D., or even J.D., but that was about it. Today, post-nominal initials are hard to keep up with: CSRTE? FAcEM??. I have an MBA and someone recently asked me why those...
Spring 2017 Training Schedule
Our Spring 2017 training schedule is booking up quickly - check dates and times below. Project managers should take note of our sessions specifically designed for those tough measurement areas like PM effectiveness, project success, benefits realization, chance of...
Brand, Customer Experience and Other “Intangibles”
People often tell me there are things like ‘brand’ or ‘customer experience’ that are intangible and thus cannot be measured.” We would argue that this is a completely false assumption and that there is no such thing as an “intangible.” Incidentally, ‘brand’ and ‘CX’...
Authors, Professors, and a Nobel Laureate
When I joined HDR I had the privilege to begin working with the thought leadership in predictive analytics. Doug, our founder, had already published his ground-breaking book, How to Measure Anything, that showed the business community that so-called intangibles...
